I’ve been brand/product building for almost a decade and I love it! It’s become an addiction and it’s changed my life. It’s enabled me to travel to multiple countries, meet intriguing people, and learn more than I ever wanted to know about human behavior.

I get asked on a weekly basis about my daily routines, the books I’ve read, or what services I use to help me balance a manufacturing partnership, two separate brands, and a career in medicine, all without suffering significant burnout.

The truth is, in the past, I destroyed relationships and wrecked my health before I figured out a system that worked for me.

Today, most of it comes down to developing disciplined practices and avoiding distractions, but that’s kind of a dry, plain toast answer, right?

Well, this site is my attempt to smash some avocado, a few tomatoes, and some bacon on that toast, so hopefully, you can build something interesting without catching everything around you on fire.